# Postbrander

> AI-powered LinkedIn post scheduling and publishing. Postbrander writes in your voice, publishes on your schedule, and grows your LinkedIn presence while you focus on your actual work.

Postbrander is a SaaS tool for solo founders, consultants, job seekers, and sales professionals who want to build a consistent LinkedIn presence without spending hours writing content. The app uses large language models to draft LinkedIn posts, carousels, and polls in the user's voice, then publishes them via the official LinkedIn API on the user's schedule.

The product is owned by SEOBurf, a UK sole trader (James Burfield). The data engine uses Anthropic Claude for generation, Voyage AI for embeddings, and Supabase for storage (EU region). LinkedIn OAuth tokens are encrypted at rest with AES-256-GCM.

## Key pages

- [Homepage](https://postbrander.com/): product overview and value proposition
- [Features](https://postbrander.com/features): detailed product capabilities
- [Pricing](https://postbrander.com/pricing): Free, Basic (£9.99/mo). Bring your own Anthropic API key on Basic for unlimited generations.
- [Benchmarks](https://postbrander.com/benchmarks): 2026 LinkedIn engagement data by format
- [Guides](https://postbrander.com/guides): LinkedIn content strategy, algorithm insights, format guides
- [Use cases](https://postbrander.com/use-cases): founders, consultants, job seekers, sales, agencies
- [Compare](https://postbrander.com/compare): Postbrander vs Buffer, Hootsuite, Taplio, AuthoredUp
- [About](https://postbrander.com/about): company and founder information
- [Help centre](https://postbrander.com/help): getting started, troubleshooting, billing

## Key facts

- Publishes via LinkedIn's official Posts API (requires LinkedIn app approval, already obtained)
- Currently supports publishing to personal LinkedIn profiles. Company-page publishing is coming soon (Community Management API approval pending).
- Three generation modes: Standard (fast drafts), Research (web-grounded), Premium (research + self-review)
- Post formats supported: text, single image, multi-image, native video, document carousels, polls, GIFs
- Voice profiles let users define tone, style, example posts, and topics
- Analytics tracked: impressions, reactions, comments, shares
- AI that learns from user's top-performing posts
- GDPR compliant; ICO registration C1910527
- Data residency: EU (Supabase EU region)
- Account deletion endpoint: /api/account/delete (irreversible, removes all data)

## Contact

- Email: james@seoburf.com
- Website: https://postbrander.com
- LinkedIn: https://www.linkedin.com/company/post-brander
- Parent: https://seoburf.com