About Postbrander

Why we built Postbrander

LinkedIn works. We've seen it work first-hand for consultants, founders, job seekers, and sales teams. Consistent, thoughtful posting builds authority, attracts inbound opportunities, and quietly compounds into one of the most reliable business development channels on the internet.

The problem isn't that LinkedIn doesn't work. The problem is that posting consistently takes time most professionals don't have. You know you should post this week. You don't. Another week goes by. Your competitor is out there every day. Eventually you give up.

Existing LinkedIn tools fix the wrong half. Schedulers are fine, but they assume you already have the content. AI writers generate generic, robotic posts that make you sound worse, not better. Postbrander fixes the full loop: it writes in your actual voice, researches real data for the posts that need it via research mode, and publishes on your schedule. You review, you approve. The LinkedIn growth happens — see the full feature set for the detail.

Who's behind it

Postbrander is built by SEOBurf, a UK-based search and AI consultancy founded by James Burfield. James has spent 25 years at the intersection of search, content, and user behaviour — the exact disciplines that determine whether a LinkedIn post gets seen or ignored.

That background matters. Postbrander isn't another thin wrapper around ChatGPT. It's a system informed by how content actually performs, grounded in real research about what the LinkedIn algorithm rewards, and honest about the formats and frequencies that still work in 2026.

What we stand for

• →Your voice stays yours. Posts sound like you, not like AI. Every post is reviewed by you before it publishes.
• →Official API only.We use LinkedIn's approved API. No scraping, no automated clicks, no TOS violations. The same infrastructure Buffer and Hootsuite use.
• →Your data stays yours. We never train models on your content. Data is stored in the EU. LinkedIn tokens are encrypted with AES-256-GCM. Delete your account any time.
• →Data-driven advice. Every recommendation in the app is tied to actual engagement research, not opinion. See our 2026 benchmarks.

Company details

Trading name

Postbrander

Parent

SEOBurf (UK sole trader, James Burfield)

Location

United Kingdom

ICO registration

C1910527

Contact

james@seoburf.com