£9.99/mo. No tricks.
Both plans have every feature. Basic lifts the limits for £9.99 a month. Every new signup gets 60 days of Basic free first, no card required, then drops to the free plan (seven posts a month) or stays on Basic.
Cancel any time, no contracts. Add your own Anthropic API key on either plan for unlimited AI drafts.
Free
After your 60-day Basic trial
- 7 posts per month
- 10 AI generations
- 1 LinkedIn connection
- 1 voice profile
- Every feature, including carousels, video and research mode
- Own Anthropic key: unlimited AI drafts
Basic
Free for 60 days, £9.99/mo after.
- 60 days free, no card required
- Unlimited posts
- 100 AI generations / month
- 2 LinkedIn connections
- 3 voice profiles
- Every feature, same as Free
- Own Anthropic key: unlimited AI drafts
Compare plans
The plans differ only in their limits. Every feature works on both.
| Feature | Free | Basic |
|---|---|---|
| Published posts per month | 7 | Unlimited |
| AI generations per month | 10 | 100 |
| Own Anthropic key for unlimited AI drafts | ||
| LinkedIn connections | 1 | 2 |
| Voice profiles | 1 | 3 |
| Hook generator | ||
| Batch 'plan a week' generator | ||
| Standard generation | ||
| Research mode | ||
| Premium mode | ||
| Carousels | ||
| Image and video uploads | ||
| GIF picker (Giphy) | ||
| Polls | ||
| Content calendar | ||
| Daily approval email | ||
| Voice training (thumbs up/down) | ||
| Topic bank intelligence | ||
| Post stats (impressions, reach, saves, link clicks) |
Bring your own API key
BYOK lets you connect your own Anthropic API key to Postbrander. Free includes 10 AI generations a month on our key, and Basic includes 100. Plug in your own key on either plan and the cap goes away. You pay Anthropic directly for usage on your key, we don't charge extra. Works across all our AI features including research mode and carousel generation.
This is useful if you generate dozens of drafts a week, run Postbrander across multiple voice profiles, or already have an Anthropic enterprise account. Lighter users don't need it: 100 generations a month on Basic is plenty for daily posting.
Your API key is stored encrypted and used only to generate posts you request. You can remove it from Settings at any time.
Pricing FAQ
What's included on the free plan?+
Seven posts a month, 10 AI generations, one LinkedIn connection, and standard generation mode. No credit card required, no time limit. Every new signup also gets 60 days of full Basic before dropping to the free tier.
Can I cancel at any time?+
Yes. There are no contracts and no cancellation fees. You can downgrade to the free plan or delete your account entirely. Scheduled posts continue to publish until the end of your billing period.
What does BYOK mean?+
Bring Your Own Key. On either plan you can connect your own Anthropic API key, and AI drafts become unlimited. You pay Anthropic directly for usage on your key, we don't charge extra. Published posts still follow your plan's limit.
Do unused generations roll over?+
No. AI generations (10 on Free, 100 on Basic) reset at the start of each month. Posts are unlimited on Basic, so on Basic the only thing that can hit a cap is generations, unless you add your own key.
What's the difference between posts and generations?+
A generation is one AI-written draft. A post is an approved draft that publishes to LinkedIn. You'll typically use two or three generations per published post, revising the draft until it's right.
Is there a team or agency plan?+
Not yet. The Basic plan supports two LinkedIn connections, which works for solo professionals managing a personal profile plus a side project. If you need more, contact us and we'll sort a custom arrangement.
What happens to my scheduled posts if I downgrade?+
Scheduled posts continue publishing until your current period ends. After that, posting is capped at the new plan's limit and excess scheduled posts are left as drafts for you to decide on.
Do you offer refunds?+
If something breaks or the tool is not fit for purpose, email us and we'll refund the current month. For change-of-mind cancellations we honour your current billing period and do not renew.
More questions? See the full FAQ or contact us.